Cadbury Mystery Maze: A spookalicious game!
Cadbury Mystery Maze: A spookalicious game!
Cadbury Mystery Maze: A spookalicious game!
Get lost in a spooky AR maze with Cadbury’s Choclair—frights, fun, and sweet rewards await!
Get lost in a spooky AR maze with Cadbury’s Choclair—frights, fun, and sweet rewards await!
Get lost in a spooky AR maze with Cadbury’s Choclair—frights, fun, and sweet rewards await!
Client
Client
Cadbury
Year
2024
Services
AR Effects
,
Development
,
Spatial Computing
The mission
The mission
Our team cooked up a spine-tingling game for Cadbury’s Choclairs. Navigate through a maze filled with eerie ghosts, hidden treasures, and a relentless ticking timer. Watch out—monsters lurk around every corner, ready to stop you in your tracks. Safely guide Choclairs through the twists and turns as fast as you can to rack up points! Share your score on your stories and posts for a chance to win thrilling prizes and top-notch electronics from Cadbury Choclairs. It’s a spooky challenge you won’t want to miss!
Our team cooked up a spine-tingling game for Cadbury’s Choclairs. Navigate through a maze filled with eerie ghosts, hidden treasures, and a relentless ticking timer. Watch out—monsters lurk around every corner, ready to stop you in your tracks. Safely guide Choclairs through the twists and turns as fast as you can to rack up points! Share your score on your stories and posts for a chance to win thrilling prizes and top-notch electronics from Cadbury Choclairs. It’s a spooky challenge you won’t want to miss!
The mission
Our team cooked up a spine-tingling game for Cadbury’s Choclairs. Navigate through a maze filled with eerie ghosts, hidden treasures, and a relentless ticking timer. Watch out—monsters lurk around every corner, ready to stop you in your tracks. Safely guide Choclairs through the twists and turns as fast as you can to rack up points! Share your score on your stories and posts for a chance to win thrilling prizes and top-notch electronics from Cadbury Choclairs. It’s a spooky challenge you won’t want to miss!



The process
The process
Designing a maze that’s both easy to navigate and packed with challenges wasn’t easy—it took rounds of R&D and prototyping before production. But our team at Kupa Creative nailed it, crafting playful, cartoony visuals and quirky monster enemies for a game that’s as joyful as it is suspenseful. We built high-quality visuals optimized for smooth performance on any phone. It’s a seamless blend of fun and technology, designed to make Cadbury’s campaign unforgettable!
Designing a maze that’s both easy to navigate and packed with challenges wasn’t easy—it took rounds of R&D and prototyping before production. But our team at Kupa Creative nailed it, crafting playful, cartoony visuals and quirky monster enemies for a game that’s as joyful as it is suspenseful. We built high-quality visuals optimized for smooth performance on any phone. It’s a seamless blend of fun and technology, designed to make Cadbury’s campaign unforgettable!



The results
The results
With numerous visual elements on screen, optimization was critical to ensure smooth performance. Our efforts paid off, achieving an average playtime of 45 seconds per user per session—keeping them engaged and entertained throughout the AR experience.
With numerous visual elements on screen, optimization was critical to ensure smooth performance. Our efforts paid off, achieving an average playtime of 45 seconds per user per session—keeping them engaged and entertained throughout the AR experience.
We've worked with:




It begins here

Get in touch with us to start a collaborative journey right at the intersection of art & immersive tech.
We've worked with:




It begins here

Get in touch with us to start a collaborative journey right at the intersection of art & immersive tech.
We've worked with:




It begins here

Get in touch with us to start a collaborative journey right at the intersection of art & immersive tech.
We've worked with:




It begins here

Get in touch with us to start a collaborative journey right at the intersection of art & immersive tech.